Alltel launches ringback tones

[admin_mvu]

By Kelly Hill
Story posted: January 22, 2007 - 1:27 pm EDT

LITTLE ROCK, Ark.—Alltel Corp. wireless customers who just can’t get enough of personalizing their wireless phones now have a new option: ringback tones.

The carrier introduced a ringback tone service, and will charge $1 per month for the offering. The fee includes one complimentary ringback tone; additional tones must be purchased. The service is offered through Motricity Inc.’s Fuel technology platform. The ringbacks are integrated with Alltel’s current content offerings from Motricity in the same storefront.

http://www.rcrnews.com/apps/pbcs.dll.../70122003/1002

[cdma]

What's a ringback tone?

[admin_mvu]

Ringback tone is the sound you hear after you call someone, it's letting you know that the dialed person is being tracked. Normally, on cell phone, you hear the same sound that you are used to hearing when using the home phone. It's typically a half second ring, followed by 2 seconds of silence, and continues.

If you have the ringback tone option on your phone, when someone calls your number, they actually hear a song that you picked as your ringback tone, instead of the familiar "dee", followed by "dee".

[cdma]

Thanks for the explanation. I think I know what it is now.